The Climate Media Charter outlines the critical steps any media organisation can take to address the global climate and nature crises.

Media outlets hold immense influence.

By adopting these commitments, media owners and companies can establish credibility and globally important leadership in climate and nature responsible journalism. They can inspire audiences, governments and corporations to step up to the level of urgent climate and nature protections and repair needed to save humanity from the catastrophic future that the UN warns we are hurtling towards.

This charter provides a framework for organisations to lead by example, embedding transparency, accountability and collaboration into their operations and messaging. Through these actions, media companies can position themselves as powerful trusted voices in a time of unprecedented, human-civilisation-threatening environmental challenges, inspiring the confidence and collective action needed.

The Charter

As a climate and nature-responsible media organisation, we commit to shaping public discourse, inspiring audiences, and positioning ourselves as leaders in addressing the global climate and ecological crises.

We pledge to act in three key areas:

Operational Commitments

  1. Declare Support Publicly

Align with the UN’s declaration of a climate emergency to demonstrate leadership and commitment.

  1. Embrace Comprehensive Training

Equip all departments with climate and nature crisis knowledge to integrate into every aspect of media production.

  1. Green Finances

Transition banking and pensions to support renewable energy and divest from fossil fuels.

  1. Achieve Net–Zero Operations

Conduct eco audits and achieve operational net-zero carbon emissions by 2030 through renewable energy and efficiency.

Content: Reporting, Editorial & Advertising

  1. Report on Peer-Reviewed Science

Commit to evidence-based, peer-reviewed reporting to maintain accuracy and credibility.

  1. Refuse Misinformation Coverage

Avoid platforms and sources that promote climate denial or pseudoscience.

  1. Promote Low-Impact Lifestyles

Highlight sustainable and eco-friendly practices to empower audiences towards positive change.

  1. Cease High-Carbon Advertising

End partnerships with industries like fossil fuels and aviation to align with climate goals.

Advocacy & Collaboration

  1. Foster Media Coalitions

Support collaborative efforts to raise reporting standards and demand global climate action.

  1. Advocate for a Fair Transition

Use our platform to highlight equitable solutions for a carbon-free economy.

  1. Support a Fossil Fuel Ban

Back global efforts to end new fossil fuel investments and projects.

  1. Urge Green Transitions

Encourage governments and industries to transition to renewable energy by 2032.

To commit to these pledges please email contact@climatemediacoalition.org with the following information

  • Organisation Name 
  • Lead Contact Name
  • Email Address
  • Contact Phone Number 

Please use the subject line ‘Supporting the Climate Media Charter’.

Thank you for taking this step for humanity.

The Climate Media Coalition